Advertise on SFM

Reach Local Customers Across Sittingbourne, Kent

Looking to advertise your business in Sittingbourne and the surrounding area?

SFM is Sittingbourne’s local community radio station, broadcasting locally on FM and DAB+, as well as online, through smart speakers and our app.

When you advertise with SFM, your message reaches people who live, work and spend their time in Sittingbourne, Milton Regis, Teynham and the surrounding communities.

And because we’re a community radio station, your advertising spend does more than promote your business - it helps support a unique local service that gives the community a voice and provides opportunities for people to get involved, volunteer and train with #TeamSFM.

Why Advertise on Local Radio?

Unlike larger media platforms that cover a much wider geographical area, local radio advertising allows you to focus your message on the community you’re trying to reach.

Whether you’re a local independent business, retailer, restaurant, professional service, community organisation or larger company looking to reach customers in the Sittingbourne area, radio can help put your business in front of a relevant local audience.

With SFM, you can advertise to listeners across:

• Sittingbourne
• Milton Regis
• Teynham
• The surrounding Swale area

You can also target different audiences throughout the day through programme sponsorship, show sponsorship and tailored advertising campaigns.

Cost-Effective Advertising for Local Businesses

Radio offers businesses a flexible way to build awareness and keep their brand in the minds of potential customers.

Unlike printed advertising, your message isn’t simply seen once and discarded. Radio advertising can be scheduled regularly, helping your business build familiarity and recognition over time.

Listeners often have the radio with them while they’re driving, working, shopping or going about their daily lives, giving your business the opportunity to become part of their routine.

A well-produced radio advert can also work alongside your other marketing, encouraging listeners to visit your website, social media pages, shop or premises.

Build Your Brand with Radio

Radio isn’t just about promoting a special offer or telling people where you are.

Regular advertising can help build brand awareness, recognition and familiarity with your target audience.

By appearing consistently on SFM, your business can become a familiar name to local listeners — helping you stay front of mind when they’re ready to make a purchase or use a service.

Programme & Feature Sponsorship

Want to associate your business with one of our popular programmes or features?

Our sponsorship opportunities allow you to put your brand alongside elements of the station that listeners enjoy, including selected programmes, presenters, travel information, weather and other features.

Whether you’re looking for increased brand awareness, local recognition or a way to support your community radio station, we can create a sponsorship package around your business.

Advertising Packages

We’ve created a range of advertising packages designed to make radio advertising in Sittingbourne straightforward and accessible.

We can help produce and schedule your radio commercial, with different advert lengths and campaign options available to suit your budget and objectives.

From a short local campaign to regular advertising throughout the year, we’ll work with you to find an approach that works for your business.

Tailor-Made Radio Advertising Campaigns

Every business is different, so we’re also happy to create a bespoke radio advertising campaign around your individual objectives.

We’ll work with you to understand:

• What you’re trying to achieve
• Who you’re trying to reach
• Your advertising budget
• When you want your campaign to run
• The message you want your customers to hear

From there, we can help develop a campaign designed around your business and marketing goals.

Why Advertise with SFM?

We’re local - and we’re genuinely part of the community we serve.

SFM has been broadcasting full-time on FM since 26 July 2012, establishing itself as a familiar local voice for Sittingbourne and the surrounding area.

Today, you can listen to SFM on FM, DAB+, online, via smart speaker and through our app, making it easier for local listeners to hear us wherever they are.

When you advertise with us, you’re not just buying advertising space. You’re supporting a local community radio station, while putting your business in front of an audience that lives and works in the area.

Ready to Advertise on SFM?

Find out how radio advertising in Sittingbourne and Swale could work for your business.

Get in touch with the Sales Team today:

01795 858 037

Or contact us to discuss your advertising requirements and we’ll be happy to help.