At 106.9 SFM we do all we can to support local businesses and organisations every day but especially now, in the recovery out of the COVID-19 crisis and lockdown.
With shops preparing to re-open their doors, car dealerships back in business and some limited leisure activities available to the public, a consumer spending bounce-back is expected, according to new research published by Radiocentre
Radio Advertising is a great way to engage and raise awareness for a business, product or brand in the local community and we are encouraging businesses to continue to spend on radio advertising and here's why:-
Benefit from increased audience availabilty
Radio listening has increased significantly as the medium's role as a trusted friend has been used to lift listener's spirits as they work from home and want to keep in the loop with the latest news
Getting in to the lead as quickly as possible
Evidence shows that maintaining, or introducing, advertising spend during a slowdown boosts profitability and market share during recovery
Re-Evaluating your media mix
Adapting a better media mix to incorporate more effective media can bolster overall advertising effects; radio advertising can be turned around quickly to respond to market changes and can boost campaign effectiveness across a range of metrics. Radio offers advertisers the best value-for-money audience delivery
Keeping an eye on the longer term
Adding radio to the advertising mix boosts the advertsing effect from short term activation to longer term brand equity - radio delivers on the bottom line
But don't take or word for it check out the independent research undertaken by Ebiquity: Click here
For more information, or to take us up on this amazing offer, please complete the form below or you can call the Sales Team (during office hours) on 01795 858037 - please selection Option number 4 on the telephoine menu.